MA 
THE (SPACE) BETWEEN

In a fragmented society, the space between individuals grows wider, creating silences and invisible barriers. Disconnection seems inevitable, yet it is precisely within that void where the potential for encounter, connection, and unity emerges.

 

The second chapter of SS25 Ma: The Space Between explores the idea of protection in times of uncertainty—not as a shield, but as a subtle layer that embraces us without concealing who we are, allowing us to show ourselves as we truly are. Through translucent organza fabrics and layered compositions, the collection invites us to reconsider the meaning of distance and to discover, within that space, new ways of connecting.

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During the 080 Barcelona Fashion Week, I was involved in the development of the visual narrative surrounding the runway show. The process began with the selection of official photographers for the event, ensuring that their style aligned with the brand’s aesthetic values. Following that, I prepared moodboards and visual references to guide the tone and composition of the runway imagery, contributing to the creative direction of the photo coverage. This included proposing angles, lighting inspiration, and atmosphere, with the goal of capturing the collection in a way that felt both elevated and authentic to the concept.

Post-show, I supervised the selection of final images and their editing process, making sure that each visual piece maintained coherence with the overall identity of the collection and its storytelling.